Digital marketing for managers blog
Digital marketing for managers blog – a resource where business owners, executives, marketing managers, and specialists will find strategic insights, practical advice, and the latest trends in digital marketing. Learn how to effectively lead a marketing team or agency, choose and manage the right channels, make data-driven decisions, and leverage digital marketing to drive consistent growth and measurable business results.
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In today’s world, the importance of digital marketing for business is undeniable — both for e-commerce and the B2B services sector. To achieve real results, you must clearly define your goals, prepare a strategy, and choose reliable partners to execute it. The right marketing agency — whether a specialised digital marketing agency or an experienced…
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As Black Friday approaches, e-commerce businesses get ready to reach new sales heights and close the year with strong results. Many rush to plan their campaigns and special offers, but in doing so, they often fall into their own traps. They start planning too late, offer poorly thought-out discounts, or neglect the technical setup of…
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Today, more and more businesses are facing a paradox: lead-based advertising generates plenty of leads, yet real sales are declining. At first glance, the numbers look impressive, but a closer look reveals that lead quality is deteriorating — many are automated bot submissions, competitor tests, or promotional offers. These signals mislead the AI behind lead-based advertising campaigns, causing…
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As we step into 2025, many B2B professionals are reassessing last year’s results and mapping out new goals, channels, and tactics to stay competitive. The landscape of B2B marketing is evolving rapidly, and businesses are asking the same critical questions: what trends will shape this year, which strategies will deliver the highest ROI, and how can companies…
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